Cloud kitchens are ghost or virtual kitchens. They are cost-effective to run in comparison to dine-in restaurants' conventional kitchens. Ghost kitchens mostly do not need dine-in facilities, and so do not account for a related location or property costs.
Cloud kitchens offer the flexibility of operating ghost kitchens from any location. It ranges from warehouses, and parking spaces to basements, as the key factor of cloud kitchen's popularity.
The COVID-19 pandemic bought challenges to the food industry. The dine-in businesses faced a financial crunch due to a lack of regular orders from the customer. Besides, varying lockdown degrees and related restrictions facilitated to increase in service models delivery service.
Industry Insights
The segment of cloud kitchen holds in 2020 revenue share, and it accounts for 60% market share. The trend expects to continue, and now there are rising standalone brands serving customers. However, independent cloud kitchens target customers who prefer single cuisine types, while they depend largely on delivery on third-party channels. There is an increasing preference in consumers for fast foods and international cuisines, and ordering online drives segment growth.
The segment of shared kitchens is to register a CAGR of 13.0% in the forecast period. The shared kitchen popularity is increasing owing to several benefits and is contributing to the growing revenue. The restaurants are also renting out their kitchen spaces, and this is on the rise. They are providing it to different food service providers as a source of income. It is due to food caterers and truck's increase in the number that use free time slots and storage space to drive the growth segment up.
Key Benefits for Stakeholders
- The cloud kitchen views growth from 2020 to 2030 and the current trends, market segments, and dynamics ensure more opportunities in the cloud kitchen market.
- The market research is related to opportunities and key drivers. The segmentation of cloud-kitchen assists in determining market opportunities. It highlights the supplier's and buyers' potency enabling them in making business decisions focusing on profits. It strengthens the network of buyer-supplier.
- The global market has major countries mapped as per revenue contribution, and it includes cloud kitchen global key players, market trends, application areas, market segments, and growth strategies.
Growth and future
The market size of the global cloud kitchen market grew from $56.67 billion to $62.44 billion in 2022 -2023 showing a 10.2% (CAGR). The COVID-19 pandemic and the Russia-Ukraine war, in the short term, disrupt the global economic recovery. The war has led to a surge in prices, multiple countries' sanctions, and supply chain disruptions, affecting markets over the globe. The growth expected of cloud kitchens in 2027 is $92.52 billion at 10.3% CAGR.
Smartphone users are increasing, and their demand increases for online food services drives the cloud kitchen market growth. The increasing preference in consumers for online food service is due to their hectic life schedule and increase in disposable income, elevating the cloud kitchen growth.
The advancements in technology are a trend acquiring popularity with the concept and market of cloud kitchens. Technological advancements are knowledge discovery helping in using technology and developing services and products. For instance, a US-based company, 2020, Zuul, launched a multi-concept technology kitchen, the ghost kitchen, Zuul Market. This service brings orders from restaurants to apartments, office buildings, and complexes in one delivery. It is a unique service as the tenants and employees place orders before the time and browse from the Zuul restaurant's menu.
In October 2021, a US-based company, Kitchen United, acquired Zuul. The amount he bought it for is a secret. This acquisition helped in strengthening the platform and supporting the network growth in New York of Kitchen United. Zuul creates services and products to help other businesses featuring virtual food halls.
Major Players
The cloud kitchen market's major players are Rebel Foods, Kitchen United, Posist Technologies, DoorDash kitchens, Kitopi Catering Services, and more.
The cloud kitchen market is the largest in Asia-Pacific in 2022, and during the forecast period, it is anticipated to be the region that is fastest growing. The cloud kitchen market covers various regions including Western Europe, Asia-Pacific, North America, Eastern Europe, the Middle East, South America, and Africa.
The cloud kitchen market covers countries such as Brazil, Australia, Germany, France, India, China, Japan, Indonesia, the UK, South Korea, Russia, and the USA.
The market in cloud kitchens includes revenues earned by accepting online orders, providing food delivery services, and payment processing services. The related value of goods in the market includes the service within. Services and goods traded are between the end consumers to entities sold.
The market value is as per the revenues that enterprises gain with the goods sale, and/or services within the demography and specified market through food sales, grants, or donations as per the currency. The cloud kitchen future is secure, and the market forecast shows an increase in the graph.