What is  Copper And Brass Utensils Cleaner Powder and its future growth

Do you know about a miracle pink powder called Pitambari powder? It is a polisher and cleanser helping retain the shine of any metalware. Pitambari represents the combination of ‘Pit and Tamb,’ representing brass and copper. It is useful across various metals and popular for over four decades now.

Origin

Originally in India, ash was used to clean utensils, and it was the best degreaser and hygienic. Ash was after the completion of the burning process, and it was the ultimate cleanser according to Hindu mythology. However, Indian consumers began migrating to Pitambari powder from ash and now take it to liquids. The disposable income increase has resulted in looking for Pitambari powder and liquids.

Utensil cleaners are in different formats. The market for overall household cleaning has a variety of products. Yet, the penetration levels that are powder cleaners such as Pitambari powder are in demand, attracting the consumer base. The consumer’s potential and increase in urbanization to buy powders are driving the market. The Indian market, particularly the middle class, allows utensil cleaners to increase their consumption daily with branded products such as Pitambari powder.

Advantages of Copper And Brass Utensils Cleaner Powder

  • It offers the best results. It is gentle and safe on the hands. It is suitable to clean utensils in brass, steel, and copper.
  • It does not need more scrubbing, and there is no mess or waste.
  • It facilitates easy application and is easy for rinsing and tarnish removal.

About Pitambari Brand And Quality

Pitambari started small in the house's backyard and is a name familiar for a longer time. Pitambari is effective on brass, copper, iron, aluminum, steel, and silver utensils. Pitambari is a common household name but is a well-tested product for its quality. It is available in HDPE bags, laminates, bottles, and corrugated boxes.

Pitambari powder was primarily used on traditional silver, copper, and brass vessels. It was in use for storing, cooking, and consuming. These metals were a part of Indian cuisine as they were the cooking pots. 


The growth

COVID-19, the global epidemic has sparked dishwashing powders and detergents demand. The demand for powders skyrocketed in global lockdowns as people stayed home to avoid the spreading of Covid-19. They began cooking food all-time at home, and so the need for Pitambari powder started increasing. Besides, the disposable income increase and the emergence of cost-effective dishwashing powders sparked the demand in emerging nations.

 Pitambari has the tarnish attacking property and suits various metals such as stainless steel, silver, iron, and aluminum. It made a place in Indian households and the United States in 2009. It is available online and in major Indian grocery stores.

This reverence is the reason for the existence of Pitambari. The Pitambari powder ingredients are vegan and entirely safe. It has a combination of tamarind essence, dolomite powder, and champaca flower extracts. It includes some secret ingredients.

Taking it to the next level of growth, Pitambari powder now comes with a cleaning agent to eliminate stains and oiliness. It results in instant gloss and shine. It also offers fast cleaning effects featuring diamond edge cutting as the property, and it is soft on the hands. It restores the luster and shine, and no need to scrub more. It contains fragrance, ensuring pleasant application.

The future

The lifestyles of the urban and rural populations are changing. The rising awareness of hygienic conditions relating to maintenance contributes to utensil cleansers and powders in India. The multinational wars are turning this market into interesting as people are restricted within their homes. Utensil cleaning powders have become the preferred household product in most present kitchens. The local players in the market are offering tough competition, yet Pitambari powder in this segment is in high demand for its ease of use, hygiene, and shine.

The dishwashing category in recent years has its best advantages. The powders offer the benefit of a slow slogging ability that lasts longer, giving the feel of being the cheapest category. It associates with cleaning and purchasing power that is affordable. There are innovative techniques and attempts to get consumer attention. 

The cleaning bars have their demand, yet now the penetration levels powder cleaners are the premium category products. The tier 1 and 2 cities show a strong potential for cleaning powders, especially Pitambari powder the coming years. The convenience and low wastage of utensils cleaning powders are a popular choice in urban households. The massive transformation is because people place importance on value-consciousness shapes the preferences and patterns of consumption in people, most importantly, the hygiene and health factor. It is apparent right from the traditional days of using ashes and bricks. Now consumers are migrating to powders, assuring good demand in the future.